Our Campaigns
Gift Card Scams? Not on Sue’s Watch.
BBB Institute developed an awareness campaign to educate consumers about the safe use of gift cards. The campaign introduced Sue, who provides helpful hints on how to avoid gift card scams and is featured in PSAs, helpful handouts and a social media kit.
Visit the campaign page for more information, videos, and tip sheets.
Do your part. Shop smart.
Better Business Bureau and Walmart has partnered on a campaign to prepare people to stay safer when shopping online during the holiday season. The two organizations launched an educational campaign (BBB.org/ShopSmart) that reminds consumers to take precautions for a safe holiday shopping experience and specifically, “Do your part. Shop smart.”
Visit the campaign page for more information, videos, and tip sheets.
Slow Down. Stay Aware. Watch Out for Red Flags.
BBB Institute has partnered with Zelle to launch a new consumer educational campaign aimed at empowering people to spot and avoid scams. The campaign—Slow Down. Stay Aware. Watch Out for Red Flags.—highlights four red flags that can help people avoid losing money and personal information to scammers.
Visit the campaign page for more information, videos, and tip sheets.
Impersonation Scams
Better Business Bureau and Amazon, a BBB Accredited Business, partnered in 2022 on a consumer educational campaign to help people avoid impersonation scams. View helpful videos, learn how these scams work, and find out how to protect yourself.
Visit the campaign page for more information, videos, and tip sheets.
Shop Safe. Shop Smart.
BBB Institute and Facebook partnered on a consumer educational campaign during the 2020 holiday season to spread critical information and help consumers avoid losing money to scams. The campaign featured a holiday-themed microsite, and included ads, banners and a video on Facebook, as well as media coverage.
